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| WWF | Coral Triangle Nature–based Tourism |

| Return on Investment Analysis |

Investing in Nature and Adventure–based Tourism in the Coral Triangle

April – June 2017

Part of a 2–year initiative, this research and analysis project explores the benefits of investing in low–impact, high–value Sustainable Nature and Adventure–based Tourism (NABT) vs. Mass Tourism in the Coral Triangle.

Overall, this latest report reinforces and provides additional detail on the clear long–term benefits of investing in NABT over Mass Tourism in areas of Medium to High Conservation Value, or with significant potential for NABT.

It finds that investing in NABT at suitable sites throughout the Coral Triangle could deliver a potential US $1.46–US $1.88 trillion per annum in total Socio–Economic and Environmental value by 2035 at an average Weighted ROI of 14.5–16.5% (vs. 8.5–10% for Mass Tourism).

These average Weighted ROI figures indicate that NABT outperforms Mass Tourism by, on average, more than 60–65% over a 20–year period.

This forecast value includes the potential US $159 – US $204 billion of Direct Economic Value originally identified in the baseline analysis undertaken in late 2015.

This project is part of the 'Developing and Promoting Sustainable Nature-Based Tourism in the Coral Triangle' initiative. A multi–year approach to Sustainable Tourism development being implemented by WWF with funding and support from the Australian Government.

The broader initiative’s goal is to assist the six countries of the Coral Triangle Initiative on Coral Reefs, Fisheries and Food Security (CTI–CFF) to develop and accelerate a long–term approach to more sustainable Nature and Adventure–based Tourism.

In addition to the analysis available for download below, 2iis has also been involved in the on–ground development of detailed Tourism Destination Management Plans in the Kimbe Bay Region of Papua New Guinea.

An article on the longer–term potential of this project can be found on the 2iis blog.

Go to Project Overview>>


[High and Low Resolution Versions]

Please contact 2iis if you experience difficulties downloading the report.


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Jari Island, Solomon Islands | © James Morgan
Kennedy Island, Solomon Islands | © James Morgan
Diving on a WWII Plane Wreck in PNG
Kimbe Pay, PNG | © Don Silcock
Japamala Resort, Tioman Island, Malaysia | © Samadhi
Live Aboard Dive Tourism in Raja Ampat | © Original Diving
Western Province, Solomon Islands | © Visit Solomons
Rabaul, East New Britain | © Visit PNG
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